https://www.modernpulse.com/blog daily 0.75 2023-11-15 https://www.modernpulse.com/blog/more-than-just-a-pretty-picture-the-importance-of-social-media-for-fashion-research-amp-how-it-effects-your-business monthly 0.5 2024-02-06 https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1700606766518-Z7QQYYIGZDIMESJYZB4H/Instagram_BLOG-1.jpg Modern Pulse Blog - More Than Just a Pretty Picture: The Importance of Social Media for Fashion Research & How it Effects your Business. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1700522503065-AL74HDESTASK5S25JT41/Instagram_BLOG-2.jpg Modern Pulse Blog - More Than Just a Pretty Picture: The Importance of Social Media for Fashion Research & How it Effects your Business. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1700608642267-J8RP9SD4V66JELBZWXJC/double_Denims.jpg Modern Pulse Blog - More Than Just a Pretty Picture: The Importance of Social Media for Fashion Research & How it Effects your Business. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1700608467217-GWQOW5AULC8REXSHF5D0/lace_work_updatedpng.png Modern Pulse Blog - More Than Just a Pretty Picture: The Importance of Social Media for Fashion Research & How it Effects your Business. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1700512780947-W6BCCPVG99UXC935LFYT/Pinterest_1.png Modern Pulse Blog - More Than Just a Pretty Picture: The Importance of Social Media for Fashion Research & How it Effects your Business. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1700606442685-FNZHM3V4MJXS47TJNVPK/Pinterest_2_updated.png Modern Pulse Blog - More Than Just a Pretty Picture: The Importance of Social Media for Fashion Research & How it Effects your Business. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1700522686268-TS53ZSANSHM8HN3N6T3S/Bows.jpg Modern Pulse Blog - More Than Just a Pretty Picture: The Importance of Social Media for Fashion Research & How it Effects your Business. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1700607445280-Z4ISH9GHVOOAGYB8OCXM/Feathers_updated.jpg Modern Pulse Blog - More Than Just a Pretty Picture: The Importance of Social Media for Fashion Research & How it Effects your Business. https://www.modernpulse.com/about daily 0.75 2024-02-14 https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/bdbe4769-d425-4c78-944a-276e99b7bde4/image-asset.jpeg About Us - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1682523304295-IC3W4WO27HBEQFKYRLSV/SOURCING_icon.png About Us - SOURCING https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1682523380721-LKBQTR0CJPBGI22A0WQG/Business-Icon-new.png About Us - BUSINESS https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1682523432520-50QHCBI18XJVD2MILKG2/Operations_icon.png About Us - OPERATIONS https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1682523479176-OUT9NLW2O1G5KFSD2O0W/Product_Dev-Icon-NEW.png About Us - PRODUCT DEV https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1682523536860-QVYMF93NNF1BCI9COZ44/SOCIAL_MEDIA_icon.png About Us - SOCIAL MEDIA https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1682523577258-7A8WCDSNIGMSD4LRQX89/MARKETING_ICON2.png About Us - MARKETING https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/57056cdb-3a69-4ef6-b935-12668dbe83e9/DEB_Final_updated4.jpg About Us - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.modernpulse.com/business daily 0.75 2024-02-07 https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/c0182459-a7d2-470e-95b5-cadf1b079c2b/CONNECTING.png Business Consulting - Connecting U.S. & Foreign Businesses Modern Pulse works directly with Brands, Factories and Foreign Trade commissions interested in entering the US Market. We focus on bringing prospective buyers to Footwear/Handbag brands/factories trying to do business in the US. Preparing you with the information you will need to meet with US buyers such as: seasonality of goods to be shown and pricing. Explaining how to go from first cost to landed cost, to wholesale to retail and direct to consumer. In addition we help introduce brands/factories to US agents or sales organizations, distributers, warehouses and freight brokers. Our notable sourcing events are highly successful, where we help connect and coordinate highly valuable perspective retailers & wholesalers to brands and factories which can lead to new client opportunities. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/b05deb70-48e0-4dc5-8024-d758c50cb212/Business_StratConsulting.jpg Business Consulting - Additional Services Business Advisory / Industry Seminar Leadership / Business Plans / Startups / Strategic Plans / Cost of Goods Tracking & Analysis / First Cost Private Label / Expenditure / Analysis / Organizational Effectiveness / Inventory Planning & Control / Reporting Systems https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/884622b6-d87e-49aa-adcf-5a3a8319339a/SC-sourcing-puzzle.png Business Consulting - Sourcing Footwear sourcing continues to be complex as manufacturing is shifting around the globe. Finding the right providers for your product is key to its success which is why we are committed to consistently exploring new global opportunities. Modern Pulse has a global trusted and proven network of resources to meet your brands specific needs. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/2bf9dc7b-d675-4605-a732-1f33ae0f758b/Business_Brand%26Lic.jpg Business Consulting - Brand Extension & Licensing Modern Pulse has the resources, capabilities, and experience to fully launch a new category for a brand. It can take years on your own and extensive resources to scale into a new product category. When working with Modern Pulse, we have the agility and internal resources to fully implement the launch for a brand and provide continued operational support thereafter. This includes the development of a brand strategy, all the way through to delivering production orders to your distribution centers. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/19af04d6-1812-4eb8-9d16-0fdb337e05e3/Business_Trends-Insights.jpg Business Consulting - Business Trends & Insights Uncertain about current or future market realities? Good strategies start with experience and powerful insights. Modern Pulse has in depth knowledge to help brands make informed decisions on consumer and industry specific trends. We offer detailed analyses for strategic planning, product strategy and market opportunities. https://www.modernpulse.com/product daily 0.75 2024-01-29 https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/dc5b9555-c2a3-43b8-8d25-689221d83935/Research.jpg Product Design & Development - Research & Analysis When researching Modern Pulse uses its wholesale and retail relationships to identify and shed light on opportunities in the market. This along with a deep understanding of consumer trends give our clients better chances of reaching their goals of success. Ideation and Brainstorming / Competition / Brand DNA / Domestic & Global Issues & Influences https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/d36b47ad-8c83-4cf3-8c1a-7cafbc878e93/STRATEGY-and-PLANNING.jpg Product Design & Development - Strategy & Planning Understanding your market and deciding how to approach it is paramount to success. Our experts will help you consider all aspects of your brands product market , including who your customers are, what motivates them, and how you can bring the best value to your product by crafting a collection that adapts to the fashion curve in a way that is relevant and sustainable.. New Product Extensions / Line Plan / Forward Product Strategy https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/b8808c50-e1ca-4b72-ad51-fbb013681e75/Fit-Trials-and-Confirmations-Process.jpg Product Design & Development - Fit Trials & Confirmations Working with you every step of the way to ensure you get the product you envisioned is our goal. Staying on top of the details like, checking materials, colors, and fit ensures the proper execution. Have confidence and know you're in good hands with a proven team that has been bringing shoes to market that fit and perform at retail. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/20bb213c-5229-47bd-8bcb-5054bce27a7c/PRIVATE-Label.jpg Product Design & Development - Private Label & Special Projects Modern Pulse can work on designing full lines or sublimating designs as needed. Creating what you need is how we help. Private Label / Adding New Category / CAD for Performance Footwear https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/77b21ef0-4890-42ad-bb9a-5a9d83624204/DESIGN-DEV.jpg Product Design & Development - Design & Development Modern Pulse has a network of top designers available to work across multiple product categories for men’s, women’s and children’s. We match our designers unique product speciality to the specific demand each project brings, so no matter the job we have you covered. We move quickly from flat design to commercialization with a rapid prototyping cycle. This is where designs come to life . Utilizing existing fashion constructions where ever possible allows minimizing sampling and production costs while ensuring design, styling and fit that meet our clients needs. Strategic Sourcing and Procurement / Design Execution / Specifications / Details and Technical Packs / Liaising with Overseas Development Partners / Prototype & Sample / Review & Refinement https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/c15ce18c-6a31-4aac-ac5a-d7e9377ed2b3/Sustainable.jpg Product Design & Development - Sustainable Sustainability is becoming more of an industry priority. As national and international initiatives start to hold companies more accountable for their impact, brands are under more pressure to deliver on sustainability claims and prove measurable change. Our experts help brands focus on innovative materials, replacing typical components with recycled alternatives, chrome free and water based leathers and much more. We bring eco-friendly offerings to brands looking to invest in an eco-responsible product strategy. https://www.modernpulse.com/sourcing daily 0.75 2024-02-07 https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/7f6ac940-eb76-4fb8-9f3d-35e447474673/Sustainable-Alteratives2.jpg SOURCING - Sustainable Alternatives Innovations in plant-based leathers and PVC-free vegan materials provide greater options for wholesalers and retailers. The emphasis on naturally derived materials continues, with applications mainly forced on classic sneakers and core handbag silhouettes. Look to factories willing to work with waste solving solutions such as LIQUEDPLANAT, the worlds first 100% plant based topcoat that can replace petroleum-based alternatives. Did you know 80% of consumers are willing to pay more for packaging that’s biodegradable or recyclable materials? As part of your sustainable program make sure your packaging is part of the circular economy. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/dd077dc8-7524-4724-b159-25119adef7b8/Sourcing-Global-Access.jpeg SOURCING - Global Access In whatever country you produce footwear, you should learn their particular expertise and range of product. Choosing the right country and factory will directly impact your product. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/d0f35fe7-fb1c-48e3-95b5-94cbd41a5552/FactoryAgent.jpg SOURCING - Factory, Agent & Management Interfacing We have a team of experienced project managers who are easy to communicate with and quick to reply. Our job is to ensure that your vision is brought to life from pre-production to delivery by providing timely service, clear communication and great customer service. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/dd71970e-e93b-433c-93f1-7cbd25bff015/image-asset.jpeg SOURCING - Factory Selection Our global reach and team’s knowledge of the footwear industry provides us with the resources to help you make the right decisions for your business. We have access to the best footwear factories, agents, designers and suppliers, giving you the competitive advantage you need to succeed in the industry. https://www.modernpulse.com/contact daily 0.75 2024-02-07 https://www.modernpulse.com/home daily 1.0 2023-06-30 https://www.modernpulse.com/services daily 0.75 2023-06-14 https://images.squarespace-cdn.com/content/v1/5310cef7e4b08602cbfa36bf/1412380988400-7DYABALOM24UK4TSXH5L/image-asset.jpeg Intro https://images.squarespace-cdn.com/content/v1/5310cef7e4b08602cbfa36bf/1412380936909-3NDYSVN9D7FZDQHHCO0P/image-asset.jpeg Intro https://images.squarespace-cdn.com/content/v1/5310cef7e4b08602cbfa36bf/1412381139286-DM6BAWCRHNKPBLGZ3QER/Lima01.jpg Intro https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/1629214730405-BF8ICVKSQQD3SR11N66R/home-banner_w-sqs3.png Intro https://www.modernpulse.com/marketing daily 0.75 2024-02-07 https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/d5f60459-72fb-4948-a395-7923769eb73a/WebSites.jpg Marketing - web site Development Our specialty is fashion and product websites that boost sales through increased conversation and social media presence. We provide quality, responsive and user friendly sites that allow your customers a seamless experience on desktop and mobile. Think of us not just as a web development service but also a marketing partner. Let us build you a powerful website that promotes your product and helps creates brand loyalty. Services: Web Site Design / Copywriting / Fashion Styling / Production Management https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/580dd556-3464-4c86-96b4-44eeb643a285/MARKETING_SM_final.png Marketing - Social Media Social media marketing has transformed the way businesses are able to influence consumer behavior by promoting content that drives engagement with social networks—like TikTok, Instagram, Facebook and Twitter—to market products and services, engage with existing customers, and reach new ones. We provide designed concept campaigns with specific story telling tailored for your unique brand. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/027b056c-a57e-40b2-93cd-f21127c0cf84/LOGO%26Branding.jpg Marketing - Logo/Branding To stand out from the crowd, with a voice that creates an instant impression. For any brand that needs to make an impact in a crowded marketplace, we help you identify and showcase your unique value proposition so that you can immediately connect with your audience. Our design process includes in-depth interviews, research and competitive analysis to help us create designs that will engage and excite customers about what you have to offer. Unlike other design companies our focus is on finding how best your brand can standout so you can gain more sales. Services: Logo Design / Packaging Design / Look Books / Signage and Banners / Print and Digital Ads / Stationary Design https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/20507e48-843c-4032-a81b-8c86d21e5f70/Marketing_Photoshoot.jpg Marketing - Photo Art Direction On site location photoshoots for websites or social media assets are planned with detailed layouts and supervised by our creative staff. We oversee model talent selection, and specific photographers suited for your project. https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/78854dfe-14fe-465c-aef6-16a7061b74c2/Marketing_Still-Photog.jpg Marketing - Product Assets Product photography is a critical component of your online product marketing. We provide all the tools and support needed to create, manage and track product photography assets from initial creative conception through the process of selecting final images for various marketing campaigns such as websites and print advertisements. Project management for your samples, choosing final selection edits and retouched photography are included in our service. https://www.modernpulse.com/affiliate daily 0.75 2024-02-07 https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/10813b61-46ee-46a2-9c7a-5aa26a476e9b/Public-Relations_1.jpg Affiliate Services - Public Relations We partner with a PR firm with decades-long relationships with reporters, editors and producers. Your brand will continually receive the best in broadcast, online and print coverage in both consumer and trade outlets. Through carefully crafted press materials, timely pitches and product placement, they have garnered an audience reach of millions in dozens of top-tier media outlets. They have also overseen hundreds of product launches, store openings and trade conferences. Services: Media & Outreach / Product Placement for Television / Online Media & Print / Celebrity & Influencer Engagement / Special Event Production / Trade Conference Exhibit Design & Promotion / SocialL Media Management https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/e07a3878-9efd-4f10-9a3b-0054e83583e1/Display-Solutions-1.jpg Affiliate Services - Display Solutions We partner with a design and production company that provides clients with unique environments, fixtures and displays. Since 2001 they have been producing custom pieces, wall kits, props and graphics for the trade show, retail, corporate and promotional event markets. They also offer their own line of rental fixtures - designed to create a clean, streamlined image. Services: Exhibits: Design, Build, Ship & Install / Logistical Planning / Warehousing Services / Graphic Design & Pre-Production / Fixture Design / Cad Rending & Prototyping / Model Making https://images.squarespace-cdn.com/content/v1/611bd8097d14061ef9f032e8/f6f60df0-374b-4a7b-a292-89c7e487ba5c/Back-Office-Solutions.jpg Affiliate Services - Back Office Solutions We collaborate with a U.S company that manages your back office operations allowing you to focus on your product development and sales. Their proprietary ERP system incorporates 30 years of experience in the wholesale industry. Services: Order Management / Production & Logistics / Distribution / Warehousing / Shipping / Invoicing / Accounts Receivable Management